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February 12, 2021

How to Recover a Disabled Facebook Ad Account

This is a question I get asked all the time. People want to know what to do when they get their Facebook Ad account disabled. Often they didn't break any

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January 11, 2021

How Many Facebook Ads Should You Run?

I get a lot of questions about how many Facebook ads to run at any given time. It's a good question. You want to run enough to give yourself the

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October 26, 2020

Why Do Facebook Ad Results DROP OFF After a Few Days?

Many Facebook advertisers have had the experience where they launch a new Facebook ad campaign and it does really well

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June 17, 2020

Facebook Buying Types – Auction vs. Reach & Frequency

Facebook ads can be confusing with all the options for what seems like

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April 20, 2020

What is the Facebook Ads Learning Phase? And Why Does it Matter?

The Facebook ads learning phase is critical to their campaign optimization process. Here's how it works: How the Facebook Ads Learning Phase Works: When you create an ad set and select an

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April 13, 2020

How Much Does Facebook Advertising Cost? (UK, US, India & More)

So how much does Facebook advertising cost? I'm asked this question all the time. Which makes sense

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April 10, 2020

Which Facebook Conversion Window to Use?

When people are setting up their Facebook ads, there is a setting that can cause both experienced and beginner marketers confusion - and that is the Facebook conversion window.

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June 14, 2018

Which Facebook Ad Bidding Strategy Should You Use: Lowest Cost or Target Cost?

Scaling a Facebook ad campaign whilst maintaining a low cost per lead or sale can be very difficult. There are 2 Facebook ad bidding strategies to help you tackle this

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February 16, 2018

Facebook Page Update 2018: Should You Be Worried?

https://youtu.be/JgbpfVL-RCY Facebook Page Update 2018: Should You Be Worried? Facebook page update 2018: So Facebook have recently released an update and they've said that their business pages are going to get a

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Ben Heath

Ben Heath is a digital advertising expert, content creator and the Founder of Heath Media.

Post Categories
  • Facebook Ads Case Studies (19)
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  • Facebook Ads Targeting (35)
  • Facebook Ads Tutorials (77)
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