The New Way to Optimize Facebook Ad Campaigns After iOS 14
The iOS 14 update has sent lots of Facebook advertisers into panic mode because Facebook is underreporting conversions. That's due to the fact that in most cases after iOS 14,
Eight Facebook Ad Mistakes to Avoid in 2022 (After iOS 14)
If you advertise on Facebook then you know that the game has changed since the iOS 14 rollout. There are several mistakes that you want to avoid making in order
How to Create Facebook Ads Custom Audiences Post iOS 14
There's no doubt that the iOS 14 update has changed how we do certain things with Facebook ads. That's because the iOS 14 update impacts the amount of data Facebook
A New Approach to Facebook Lookalike Audiences Since the iOS 14.5 Update
If you advertise on Facebook you probably have heard or seen the affect that iOS 14.5 has had on advertising campaigns in Facebook. The short version of what happened is that
Facebook Ads Retargeting Has Changed! Do This…
Today, I'm going to go over how Facebook ads retargeting has changed. iOS 14 and other changes have had a big impact on retargeting and how that works in the