A Nice 20X ROAS Achieved for a Client Selling Luxury Clothing
Tabitha Bags, a luxury clothing and designer brand, sought to break into the competitive market with a focus on high-end, expensive items. As a mentorship client, they were new to running ads and sought our expertise to generate significant profits within a short period.
Results & Stats
Within just 30 days (April – May 2024), Tabitha Bags achieved over a 20X return on ad spend (ROAS). This remarkable result was accomplished by generating substantial profits from a minimal ad budget, which provided the brand with the financial leverage to reinvest and scale up their ad campaigns further.
Challenge
Before joining our agency, Tabitha Bags had never run ads. Starting with a fresh ad account, they faced the challenge of building brand recognition and achieving high returns on a modest ad spend.
Strategies Implemented
- Targeted Advertising Campaigns: Leveraged detailed targeting to reach affluent audiences likely to purchase luxury items.
- High-Quality Visuals: Emphasized the use of high-end imagery and video content to reflect the brand’s luxury status.
- Optimized Ad Copy: Crafted compelling ad copy that highlighted the exclusivity and quality of Tabitha Bags products.
- Budget Management: Focused on efficient budget allocation to maximize initial low spends while aiming for high returns.
Results
Within just 30 days (April – May 2024), Tabitha Bags achieved over a 20X return on ad spend (ROAS). This remarkable result was accomplished by generating substantial profits from a minimal ad budget, which provided the brand with the financial leverage to reinvest and scale up their ad campaigns further.
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“Over the space of 3 months have helped us achieve ROAS of over 10”
Ally, Ezili Swim