Vega | ZZ2 | New York City
$3.7K → $221K/month In Revenue in 90 days
After months of underwhelming results, Vega finally unlocked the scale ZZ2’s brand deserved.
Background
When Vega came to us, he wasn’t looking for a miracle – he just wanted Google Ads to do what it was supposed to.
ZZ2 had a premium product, tight margins, and proven demand. But Google was underdelivering. They were spending $650/month and making back $3.7K – not terrible, but nowhere near what the brand was capable of.
The real problem? The campaigns didn’t match the caliber of the business. Google had no real signals. The feed was under-optimized. And the account structure was too small to learn, let alone scale.
The Turning Point
We didn’t change the product, the offer, or the funnel. We changed the system Google was operating in.
Here’s what flipped the switch:
- High-Signal PMAX Launch: We built a Performance Max campaign that finally fed Google the right assets, audiences, and product data to scale.
- Feed Quality Overhaul: We rewrote product titles, fixed attributes, cleaned up visuals, and gave Google a proper foundation to optimize from.
- Aggressive but controlled Scaling: As soon as the data was clean and the system started working, we pushed hard – scaling budget from $650 to $15.7K inside 90 days.
- Confidence Through Data: We installed proper conversion tracking, cleaned up attribution noise, and gave Vega the clarity to move fast without guessing.
The Result
- $650 → $15.7K/month in ad spend
- $3.7K → $221K/month in revenue
- Fastest revenue ramp of any Google Ads account we managed that quarter
- ZZ2 is now positioned to scale past 7-figures with Google doing the heavy lifting
